Beef & Veggie Dinner

Our Super-Premium Beef & Veggie Dinner is a WHEAT-FREE, fully cooked, completely balanced, semi-soft dog food with ingredients sourced from human-grade facilities. This all-natural super-premium food is over 50% Alberta beef organ meats (liver and lung) packed with fruit and vegetables for optimal health. This food is made with barley flour and oats, making it an excellent choice for those dogs with a wheat sensitivity.

Rollover is proud to have always made our dog foods in our own High River, Alberta plant. We never out-source the production of our food or unique treats.

Rollover Beef & Veggie Dinner contains approximately 2.1 calories / gram.

454g Beef & Veggie Dinner

Product Code: 12-454-1
UPC: 0 60766 88172 5

1" slice = approx. 76g / 174 calories


Beef lung, beef liver, barley flour, oat flakes, sugar, beef spleen, trace minerals (calcium, zinc, iron, copper, manganese), salt, peas, carrots, flax, cranberries, parsley, apple, rosemary, choline, vitamin supplements (A, D3, E, B1, B2, B6, B12, C), folic acid, biotin


Organ meats are considered ‘super foods’ due to their high protein content and their nutrient density, specifically:

Beef Liver is an excellent source of iron, Vitamin A (plays a major role in digestion as well as function of the retina; helps to keep coat and skin healthy) and folic acid. It is very high in protein and while it does have a higher level of fat than other organ meats, these healthy fats are essential for normal body function and are also beneficial for the health of a dog’s skin and coat.

Beef Lung is a high protein, low fat organ meat that is a very good source of both Vitamins C (improves immune function, helps to increase blood levels of antibodies) and B12 (essential for growth and cell reproduction) as well as niacin, iron, phosphorous and selenium.


Barley Flour is low-fat, low-cholesterol and significantly lower in gluten than other flours. It is high in fibre and protein and is a good choice for those dogs with wheat allergies.

Oat Flakes help to improve and regulate digestion, reduce blood sugar, and help to keep your dog feeling fuller, longer. Oat flakes are high in amino acids, vitamins and minerals.

Sugar is present in our dog food as a humectant only (prevents mould and bacteria growth). Rollover ensures that the absolute minimum possible is used (safe upper limit is 35%**; Rollover uses 10%) and sugar is easily digested by dogs.

Salt is a critical requirement for all living beings and, as its components are not synthesized by dogs naturally, is required as a supplement in their food. Rollover adds only sufficient salt to ensure your dog has the required amounts of sodium and chloride for optimal health.

Peas are rich in antioxidants (protect the body from free radicals that can damage or kill healthy cells) and are high in Vitamins C and K (promotes blood clotting and bone strength).

Carrots are an exceptionally rich source of Vitamin A and carotenes (beneficial for eyesight and for boosting the immune system).

Flax is high in dietary fibre and Omega 3 fatty acids (beneficial for the functioning of the immune system, nervous sytem and heart; aid in easing both inflammation in the joints and skin irritations; support brain development of puppies and fetuses).

Cranberries are high in fibre and extremely high in antioxidants.

Parsley is rich in flavonoids (powerful antioxidants that fight aging and prevent disease) and is also an excellent source of Vitamins C and A. It also helps to freshen the breath.

Apples are an excellent source of soluble fibre and flavonoids and are also a good source of both Vitamins A and C.

Rosemary stimulates the immune system and can help to improve circulation and digestion.

Folic Acid helps to digest and utilize proteins, aids in tissue growth and cell function and is necessary for the production of red blood cells and the synthesis of DNA.

Biotin is needed for cell growth and the metabolism of fats and amino acids.

Choline is an essential nutrient that is required for the formation of cell membranes and is also helpful in preventing the formation of a fatty liver.

** National Research Council, Nutrient Requirements of Dogs and Cats, 3rd printing September 2011, pg 73, table 4-9


Crude Protein12% min
Crude Fat3% min
Crude Fibre2% max
Moisture41% max

Rollover Dog Food can be used as a topper, supplement or full feed. Just grate, slice, dice or chop the food into your dog's bowl. Once opened, it does need to be refrigerated and will remain fresh for 7-10 days. Freeze for prolonged storage.

Please note that the below values are estimates only. Each dog is unique and their nutritional needs will vary depending on age, health, environment, activity level etc.

Dog SizeFull Feed454g Roll
(1" = 76g)
Toy (3 - 12lbs)139 - 393 calories0.75 - 2.25"
Small (13 - 20lbs)417 - 576 calories2.25 - 3.25"
Medium (21 - 50lbs)508 - 1145 calories3.25 - 6.5"
Large (51 - 100lbs)1162 - 1926 calories6.5 - 11"

2 reviews for Beef & Veggie Dinner

  1. Alicia

    My dachshund is very picky and it was amazing I got a free roll with my box of bones I ordered for him. I was hesitant he wouldn’t like it as I have tried another brand similar to this. But he loved it! He loves anytning beef and tends to not like poultry products. Hard to cut but he goes nuts over this stuff. Texture is kinda like jerky but more smooth and moisture.

  2. Colleen nykoluk

    Best dog food and treats and bones ever… My dog is verry pickey and roll over makes my life much easier…. Thank you for great products…

    • Cathy Donnelly

      Thank you Colleen. We’re so happy that your dog loves our products!

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